PRIME KIDS ARABIC
Characters
Every character has a mood, a voice and a way of seeing the world. Open any card to read the full profile.
Open the card to read the profile
From World of Stars
Najma
A bright star who starts every adventure with a question.
About
Najma is the lead character of Prime Kids Arabic and the face of the brand logo. She loves to sing, asks a lot of questions, and insists on finding the answer herself with her friends. She appears in the meaningful clips and the short content as much as in the episodes.
Key traits
- Cheerful
- Curious
- Loves to sing
From World of Stars
Badr
A calm moon who keeps the night — and the stories.
About
Badr is the calm companion of the World of Stars. He listens more than he speaks, and helps Najma organise her thoughts when the questions pile up. His quiet voice and reassuring manner are what make him a favourite with children.
Key traits
- Calm
- A good listener
- Kind
From World of Colours
Luna
A drop of colour who is not afraid to try.
About
Luna loves to mix colours and try new ways of drawing. When something does not go as planned she tries again instead of getting upset — which is the central message of the World of Colours.
Key traits
- Creative
- Playful
- Persistent
From World of Colours
Qaws
A rainbow who turns every mistake into a new colour.
About
Qaws is the most enthusiastic character in the World of Colours and wants everyone included in every idea. Across the episodes he learns that enthusiasm is best when it listens, and that every colour gets its turn on the canvas.
Key traits
- Enthusiastic
- Sociable
- Generous
From World of Tales
Hakeem
A little owl who loves books and questions.
About
Hakeem reads a lot, but he is not the smartest one in the room — which is exactly why children like him. He mispronounces words, asks, then corrects himself out loud, so the child learns with him rather than from him.
Key traits
- Bookish
- Humble
- Careful
From World of Tales
Arnoub
A fast bunny learning to listen before he jumps.
About
Arnoub wants to reach the end of the story before everyone else. In every tale he learns something new about patience and waiting, in a light way that makes children laugh and then think.
Key traits
- Energetic
- A little hasty
- Kind-hearted